Overview of Clutch, GoodFirms, UpCity, and DesignRush

These platforms are key tools for finding trusted B2B service providers in software development, marketing, design, and consulting.

1. Clutch

Clutch is a Washington D.C.-based platform that ranks B2B firms based on verified client interviews.

  • Over 500,000 monthly users.
  • Clutch 1000 — top 1% companies list.
  • Main markets: USA, Europe, India.

2. GoodFirms

GoodFirms is based in India and provides a vast database of software developers, designers, and marketing agencies. It allows publishing products, services, and reviews.

  • Over 100,000 registered companies.
  • Over 60,000 verified reviews.
  • More than 538,000 visits in the last 3 months.
  • Revenue: approx. $3.7M / Employees: 45.

3. UpCity

UpCity focuses on local digital agencies, SEO, and marketing firms, mainly in the USA and Canada.

  • Over 137,000 monthly visits.
  • Popular among small and medium businesses in North America.

4. DesignRush

DesignRush is a marketplace focused on creative services like design, advertising, and branding. Based in the USA with dynamic growth.

  • Over 10,000 agencies listed.
  • Over 1 million monthly visits (as of February 2025).
  • Over 150 employees.
  • Annual revenue: approx. $40M.

Statistics Comparison

Platform Registered Companies Reviews Monthly Visits Employees / Revenue
GoodFirms 100,000+ 60,000+ ~538,000 45 / $3.7M
Clutch Thousands Verified interviews 500,000+
DesignRush 10,000+ 1,000,000+ 150+ / $40M
UpCity 137,000+

Analytical Firms: Forrester, Gartner, IDC

These are not review platforms, but global research and advisory firms supporting strategic decisions in technology and business.

Forrester

  • Founded in the USA in 1983.
  • Focus areas: marketing, customer experience, digital transformation.
  • Known for its Wave Reports.

Gartner

  • Founded in 1979. The most recognized research firm globally.
  • Famous for the Magic Quadrant report evaluating technology providers.
  • Clients range from SMEs to Fortune 500 companies.

IDC (International Data Corporation)

  • Founded in 1964, part of the IDG group.
  • Specializes in IT market analysis and digital transformation research.
  • Delivers research reports, forecasts, and trend analyses.

Analytical Firm Comparison

Firm Founded Specialization Clients Key Reports
Forrester 1983 Marketing, customer experience, digital transformation Global enterprises, mostly in the US Wave Reports
Gartner 1979 Vendor evaluation, tech trends From SMEs to Fortune 500 Magic Quadrant
IDC 1964 IT markets, forecasting, digitalization Government, private sector, tech companies MarketScape, quantitative analysis

General Comparison

  • Clutch / GoodFirms / etc.: Review-based tools to discover B2B service providers. Strong in SEO and building online reputation.
  • Forrester / Gartner / IDC: Strategic and expensive research used by large enterprises.

Which to Choose?

  • SMEs benefit from visibility and reviews on platforms like Clutch or GoodFirms.
  • Large companies or those selling complex solutions need recognized analytical reports (Gartner, Forrester, IDC) to build trust.
  • Many companies use both approaches: public reviews + presence in industry research.